Rebranding While In Flux

How to approach brand strategy when your organization is in a period of major transition.

Illustration by Merit Myers

Why Rebranding Is Top of Mind Today

Rebranding in Times of Transformative Change

Where Org Strategy Ends and Brand Strategy Begins

Approaching Strategy in Cycles

Time Waits for No One

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Hyperakt

We walk side by side with nonprofits to design brands that resonate and unlock impact.