Hyperakt·Jan 30, 2023Branding Your Nonprofit? Your ED Should Not Lead the ChargeFor branding projects to be effective and run smoothly, you need the right person running point for your team.A response icon1A response icon1
Hyperakt·Dec 20, 2022Communication is a Basic Human Skill. Why Are We So Bad at It?If communication within your organization isn’t working, branding won’t save you
Hyperakt·Nov 21, 2022Rebranding While In FluxHow to approach brand strategy when your organization is in a period of major transition.
Hyperakt·Nov 8, 2022Nonprofits in a World of Shifting PowerStaying relevant means bridging Old Power and New Power.
Hyperakt·Sep 30, 2022Your Behavior Shapes Your Brand Which Shapes Your BehaviorYour visual identity attracts attention, but lasting impressions are built on reputation and trust earned through each interaction.
Hyperakt·Sep 13, 2022Your Brand’s First Impression Can Open or Close Doors. So Make it a Good One.People respond at a gut level to the way your brand shows up in the world.
Hyperakt·Aug 31, 2022Rebranding is Expensive. Is it Worth It?Real nonprofit leaders talk about expectations and outcomes from their rebranding projects
Hyperakt·Aug 11, 2022Are Your People Well Equipped to Talk About Your Nonprofit?Your leadership team uses visionary language to describe your work; your staff should share that vocabulary, too.